You Deliver an Extraordinary ServiceBut Nobody Knows It
It is time the market understands why your current clients recommend you so much.
In 4 weeks you craft a message
- Clearas water
- Relevantfor your ideal client
- Uniqueimpossible to copy
What it achieves
- Spark genuine curiosity
- Attract ideal clients
- Speed up your sales cycle
Investment: $32,500 MXN + VAT • Guarantee: We work until you get clarity
Your Customers Love YouBut New Prospects Don't Get Why
This is the cruelest paradox: incredible referrals, zero new conversions.
Every meeting is reinventing the wheel
Your reps improvise different explanations. Prospects leave calls confused.
Your success stories don't persuade
You have happy clients but don't know why they chose you. You can't replicate success because you don't see the pattern.
Marketing brings leads that don't close
Lots of meetings, few sales. Prospects "think about it" and disappear.
This is the "Commercial Injustice"
The painful gap between the true quality of your service and how the market perceives it. It's frustrating, limiting, and completely avoidable.
You Work Twice to Earn HalfAnd Every Month It Gets Worse
The "commercial injustice" isn't just frustrating. It's a silent bleed that's killing your business potential.
Double the effort, half the result
You need 10 meetings where others close in 5. Your team burns twice as hard to bill less. Every sale is an epic battle when it should be a natural conversation.
Impact: Exhausted team, mediocre results
You're training the market not to value you
Every discount you give sets a precedent. Your reputation is becoming "the cheap one" not "the expert." Clients expect discounts because you taught them to.
Impact: Disappearing margins, damaged reputation
Your knowledge is a gilded cage
Only you can sell = no growth and no vacations. You've built a job disguised as a company. Your value is trapped in your head, not in the business.
Impact: A business that can't scale or be sold
The Million-Dollar Question:
How much longer are you willing to lose before you do something about it?
Every month without clarity is money, time, and opportunities you will never get back.
Every Month Without ClarityIs Revenue Lost Forever
While you hesitate, competitors are closing the clients that should be yours.
Razón #1: Opportunity Cost Is Growing
Every month without commercial clarity means lost opportunities you will never recover. While you hesitate, competitors close the clients that should be yours.
Losing just 2 potential clients per month for lack of clarity is 24 opportunities a year you never get back.
→ The Sprint pays for itself with ONE new client
Razón #2: Your Competition Is Also Differentiating
The B2B market is saturated with generic messages. The window to position yourself as the clear expert in your niche is closing fast.
67% of B2B buyers already have a favorite before talking to you.
→ Being first to communicate clearly = durable competitive advantage
Razón #3: The Psychological Moment Is Now
You've identified the problem. You know you need clarity. Postponing doesn't move you closer to the solution—it only prolongs the pain you already know.
The emotional cost of knowing you could be better and not acting
→ The clarity you want is only 4 weeks away
The question isn’t "Should I do it?"
The question is: How much more are you willing to lose before acting?
2-3 clients
Lost each month because of unclear messaging
6 months
Average time founders spend trying alone
Today
The best moment to start changing
You've Tried EverythingAnd You're Still in the Same Place
Let's be honest: if the obvious fixes worked, you'd already have a clear message that converts.
Doing It Yourself
Lack of outside perspective
You're too close to your business to see what really matters to buyers.
Blank-page syndrome
Without a proven structure you end up with a generic message that doesn't differentiate.
Endless iteration
6–12 months of tweaking and doubting while you lose sales every day.
Result: A message that sounds good to you but doesn't convert
Traditional Consulting
Prohibitive cost
$150,000 – $300,000 MXN for a full messaging project
Glacial timelines
3–6 months of diagnosis, strategy, implementation, and adjustments
Consultant dependency
Once they leave, you can't evolve the message on your own.
Result: It works, but kills cash flow and creates dependency
Generic Courses & Templates
Not built for complex B2B
Most are designed for simple products or B2C.
No expert feedback
You fill templates but nobody validates if they make sense for YOUR market.
Information without implementation
You end up with 50 hours of videos and zero real clarity.
Result: Lots of theory, little real transformation
The Reality:
You need a solution that is as fast as DIY, as effective as consulting, and built for complex B2B.
Does that even exist?
The 3 Criteria Every SolutionMUST Meet (Or It Fails)
After trying multiple paths, you know not all solutions are equal. These are the 3 criteria that separate empty promises from real results.
Criterion #1: Implementation Speed
Maximum 4 weeks end to end
Why it's critical:
Every month without clarity is revenue you never recover.
Why it's non-negotiable:
Time is your most valuable resource. Every day counts.
Without this criterion:
Without speed → 6–12 months of trial and error while you lose market share
Criterion #2: External Perspective + Peer Group
Outside view + other founders in your situation
Why it's critical:
When you're inside the jar, you can't read the label.
Why it's non-negotiable:
We're the last to see our own blind spots.
Without this criterion:
Without perspective → you keep repeating the same mistakes without noticing
Criterion #3: Ready-to-Use Implementation
Working tools, not just theory
Why it's critical:
You need a system that works, not another PDF in your drive.
Why it's non-negotiable:
The difference between knowing and doing is… doing.
Without this criterion:
Without implementation → good ideas that never materialize
The Uncomfortable Truth
Most "solutions" fail at least one of these criteria. Missing even one is enough for everything to fail.
No Speed
= Compounding losses
No Perspective
= Fatal blind spots
No Implementation
= Useless good intentions
You need all 3. No exceptions. No compromise.
Why the Sprint Is the ONLY SolutionThat Meets All 3 Criteria
We are not just another alternative. We are the only solution built specifically to meet these criteria.
Implementation Speed
Maximum 4 weeks
How we do it:
Intensive 4-week sprint
Why it's different:
12 group sessions (3 per week) keep momentum and avoid procrastination. Proven methodology that removes unnecessary steps.
In 30 days you have everything running
External Perspective + Peers
Outside view + peer support
How we do it:
Groups of up to 5 non-competing companies
Why it's different:
We combine expert facilitation with feedback from other B2B founders facing similar challenges. You can't read the label from inside the jar.
Clarity that only comes from outside perspective
Practical Implementation
Ready-to-use tools
How we do it:
9 commercial assets created during the Sprint
Why it's different:
We don't end with a pretty PDF. You leave with elevator pitch, one-pager, deck, scripts, proposals, emails, optimized LinkedIn, landing page, and sales FAQ.
Complete system running from day one
The Fundamental Difference
While others give you theory, expensive consulting, or leave you alone, we give you a proven system you implement with expert support in record time.
It is not another option. It is THE solution built for your situation.
From Confusion to a Working Systemin Just 4 Weeks
In 4 weeks you will build the 9 commercial assets that do justice to your service.
Week 1: Speak Your Buyer's Language
Connect from their reality, not from your solution
Map their reality, not your solution
Instead of talking about your products, you'll talk about their struggles, problems, and aspirations.
Deliverable:
Brand Narrative
Express their transformation in one sentence
Capture the problem you solve and the outcome you deliver in one clear, powerful line.
Deliverable:
One-Sentence Value Proposition
Paint the 'after' so vividly they can taste it
Describe that new reality in an emotional, tangible way so they feel the urge to reach it.
Deliverable:
Transformed Client Vision
Week 2: Communicate ONE Thing at a Time
Design a clear highway, not a maze of options
Build a highway, not a maze
Present a direct, clear path to their destination, removing the confusion of countless options.
Deliverable:
Value Ladder
Signpost one on-ramp
Identify and spotlight your main entry point so it is the obvious choice.
Deliverable:
Hero Product
Make your route the fastest and safest
Prove results and guarantees so choosing another route feels like a mistake.
Deliverable:
Irresistible Offer
Week 3: Show Your Best Side
Be the exceptional host your clients deserve
Send the invitation
Your LinkedIn profile is the official invitation telling the market you're hosting something valuable.
Deliverable:
Optimized LinkedIn Profile
Welcome them properly
Your site should greet visitors with clarity and professionalism, like a good host.
Deliverable:
Website that Converts
Serve the main course
Deliver a proposal so good your guests feel honored to have tasted it.
Deliverable:
Sales Presentation Designed to Differentiate
How the Sprint Works
4 Weekly Sessions
90 minutes on Zoom with max 5 companies
2–3 hours between sessions
Individual work with ready-to-use templates
Recordings available
Full access if you can't attend live
Up to 3 people from your team
Bring your team at no extra cost
By the End of the Sprint You'll Have:
9 Commercial Assets Running
Everything implemented so the market understands your value
A Message that Does Justice to Your Service
Your communication finally reflects your quality
The End of Commercial Injustice
Your quality is no longer hidden behind confusing messaging
Results that Reflect Your Quality
Your business results finally match the caliber of your service
The quality of your product gives you the right to compete, but it does not guarantee victory.
It's time to win with a message that does justice to your work.
The 3 Result AcceleratorsThat Multiply Your Investment
Additional tools that accelerate and multiply your results. Included at no extra cost for Sprint participants.
Masterclass: Conversations that Convert
Turn your clarity into real opportunities
Immediate access when you enroll
The 3 Secrets of Masterful Prospecting:
Secret #1: You Already Have a Valuable List
- •How to activate your existing network without feeling awkward
- •The “magic question” that reconnects genuinely
- •Why you don’t need months of cold outreach
Secret #2: Every Conversation Is an Opportunity
- •The VVP model (Validation-Value-Question) for authentic connections
- •How to listen for real signals of interest
- •Why “not forcing the sale” multiplies your results
Secret #3: Always Be in Conversation
- •The system to maintain 20+ active conversations
- •How to qualify prospects without wasting time
- •The 3% vs 97% market mindset
Lifetime Access to the Commercial Clarity Kit Platform
Turn your ideas into perfect documents, without friction
No extra payments, forever
With our platform, you can:
Create documents simply by conversing
Forget intimidating text fields. Answer guided, natural questions and watch your document build in real time.
Use memory that learns from you
The platform remembers your business context, clients, and past projects so you don’t repeat yourself.
Work at your own pace
Pause any conversation and resume exactly where you left off. The platform adapts to your availability.
Session 5: Harvesting Wins and Results
The celebration of your transformation
One month after the Sprint
This is not just another session. It is THE celebration of your transformation—the moment theory becomes tangible results.
What will happen in this session?
Open Mic
Share wins, learnings, and results since implementing your new clarity.
Collective Intelligence
Hear real experiences from peers and gather ideas you hadn’t considered for your own business.
Real Case Analysis
See what worked, what didn’t, and why. Pure practice, zero theory. We’ll solve your next challenge together.
Come prepared to share:
- 1.Your Biggest Win: A concrete result (new client, closed sale) thanks to your new clarity
- 2.The "Before and After": A real anecdote of how you communicated before vs. now
- 3.Impact Metrics: Concrete data on conversion, replies, etc.
These Bonuses Are Your Competitive Edge
Designed to perfectly complement your Sprint and ensure you keep momentum after the 4 weeks.
Included at no extra cost, but only for a limited time.
You Have 2 Ways to RegainCommercial Justice
The complete system to transform your commercial message in 4 weeks
The Full Value Stack
Commercial Clarity Sprint
Everything essential to transform your message
$32,500 MXN
+ IVA
Only 4 spots available
Commercial Clarity Inner Circle
Maximum acceleration with assisted implementation
$58,500 MXN
+ IVA
Only 2 spots available
Results Guarantee
If after 30 days you don't have a clear message your team can explain and your clients understand, I keep working with you at no extra cost until we reach the clarity you need.
Simple and direct: I don't stop until you have the clarity you deserve. No fine print.
Ready to EndCommercial Injustice?
You don't need another course or consultant. You need clarity. In 4 weeks you end commercial injustice once and for all.
Start with a Clarity Session
20 minutes to see if the Sprint is for you
We discuss your commercial injustice
We identify why your quality is not reflected in sales
We assess if the Sprint can help
No commitments—just honesty about the path
You decide with full clarity
No obligation • We only proceed if it makes sense for both
No obligation • We only talk if it makes sense for both
"The quality of your product gives you the right to compete, but it does not guarantee victory. To win, you need a message that does justice to your service."
— Gaël Thomé, Founder of Utópica
All Your QuestionsAnswered
All sessions are recorded. You receive the video and can ask questions in the group.
YES if: you need multiple meetings for people to grasp your value, clients compare you on price, the founder is the best seller, or you are a B2B consultant/agency/complex software (ticket >$10K USD). NOT for you if: your product sells fully online, you compete mainly on price, or you sell physical products/commodities. Golden rule: If you need to EXPLAIN your value = YES. If your value is obvious instantly = NO.
No. You can start solo and bring your team in later.
90 minutes per session + 2–3 hours between sessions. Total: 3–4 hours per week.
To provide personalized attention and specific feedback for each participant.
A 90-minute session where you learn the exact system to turn your clear message into real conversations with qualified prospects.
Have another question? Write us directly
gael@utopica.net